Kaitlyn Crowder joined North Avenue Capital in May 2018 as the Operations Specialist in the Ponte Vedra, Florida office. In 2019, she became North Avenue’s Marketing Specialist and worked with the Pre-Qualification Team to better serve potential borrowers. In 2020, Kaitlyn became Marketing Manager to lead the Marketing Department. Kaitlyn specializes in marketing research, digital marketing strategy, branding, content writing, social media, and more. Her creative nature brings a breath of fresh air to a variety of operational areas within NAC. These include marketing, vendor management, regulatory compliance, event planning, and procurement.
Prior to joining the team at NAC, Kaitlyn worked as a Digital Project Manager at an agency in Jacksonville Beach, FL. Here she worked closely with the team in sales, finance, and development to generate leads, land projects, and complete client requests exceeding industry standards. Prior to Jacksonville, Kaitlyn lived in Indiana. This was where she completed her Bachelor’s Degree in Marketing at Ball State University, with a minor in Six Sigma.
Kaitlyn has managed over 200 clients all around the country and in the Caribbean Islands. She is trained in WordPress, Google Analytics, On-Site SEO, Google Adwords, Facebook/Instagram Advertising, Salesforce, Professional Content Writer, Sprout Social, Hootsuite, and other marketing tools to further businesses.
Kaitlyn resides in Jacksonville Beach, Florida with her family close by. She loves to run, attend Orange Theory and STRIDE classes, spend time with family and friends, and soak up the Florida sun. Kaitlyn is also an active member of the 2020 Digital Marketing Advisory Board for the University of South Florida. She is also an active member of her church, Eleven22 in Jacksonville Beach.